FINAL DIVERSIFY PROMOTIONAL WORKSHOP WITH THE GREEK INDUSTRY- 11/07/2018

In July 2018, we have organized the 4th and final Promotional Workshop of DIVERSIFY. In the city of Athens and with the great colaboration of the Federation of Greek Maricultures (FGM),we had the opportunity to present our project to the major players of the Greek aquaculture industry. Fish producers, universities and administration representatives were part of the audience. The meeting started with an update of the project achievements in all the research areas, presented by the Dissemination leader. Five more presentations provided the background for the following debate. Among the presentations, the manager of FGM, Ioannis Pelekanakis, gave an interesting overview of the aquaculture production in Greece. During the debate, business models for Diversify species and product development were important discussion points. Consumer attitudes towards aquaculture products and the culture of carnivorous/herbivorous species as well as the use of fish meal in aquafeeds, generated interesting discussions.
We ended the workshop with a degustation in situ, of grey mullet filet preserved in olive oil and canned meagre paté prepared by CTAQUA and IRTA respectively (new fish products developed within the DIVERSIFY project).
You can have access to the presentations of the meeting by cliking on their title. For any further information please contact the Dissemination leader [email protected].
Presentation of the Project DIVERSIFY. Rocío Robles. Dissemination leader DIVERSIFY. CTAQUA. Spain.
Aquaculture production in Greece. Yannis Pelekanakis, FGM Manager, Greece.
Current Opportunities and Challenges for Consumer Acceptance of Aquaculture Products. Marija Banovic, MAPP Centre, Aarhus University, Denmark.
Traceability, labelling and certification of aquatic products. Javier Ojeda, APROMAR, Spain.
“ What do consumers think about aquaculture fish and the products made from it?”. Luis Guerrero, IRTA, Monells, Spain.
Competition, trends and critical success factors for new aquaculture species. Gemma Tacken (Stichting Wageningen Research, Wageningen, The Netherlands).
We ended the workshop with a degustation in situ, of grey mullet filet preserved in olive oil and canned meagre paté prepared by CTAQUA and IRTA respectively (new fish products developed within the DIVERSIFY project).
You can have access to the presentations of the meeting by cliking on their title. For any further information please contact the Dissemination leader [email protected].
Presentation of the Project DIVERSIFY. Rocío Robles. Dissemination leader DIVERSIFY. CTAQUA. Spain.
Aquaculture production in Greece. Yannis Pelekanakis, FGM Manager, Greece.
Current Opportunities and Challenges for Consumer Acceptance of Aquaculture Products. Marija Banovic, MAPP Centre, Aarhus University, Denmark.
Traceability, labelling and certification of aquatic products. Javier Ojeda, APROMAR, Spain.
“ What do consumers think about aquaculture fish and the products made from it?”. Luis Guerrero, IRTA, Monells, Spain.
Competition, trends and critical success factors for new aquaculture species. Gemma Tacken (Stichting Wageningen Research, Wageningen, The Netherlands).
THIRD PROMOTIONAL WORKSHOP OF DIVERSIFY ORGANIZED IN VERONA-ITALY

The past 22 th of February, DIVERSIFY was present at the facilities of API (Association of Aquaproducers of Italy) in Verona (Italy) with the 3rd Promotional Workshop of the project. Fish producers, aquafeed companies, Universities and administration representatives were part of the audience. The event started with an update of the project achievements in all the research areas, presented by the Dissemination leader. Five more presentations provided the background for the following debate. Among the presentations, the director of API, Andrea Fabris, gave an overview of the aquaculture production in Italy. During the debate, production costs and marketing of Diversify species were important discussion points. Consumer attitudes towards aquaculture products and the culture of carnivorous/herbivorous species as well as the use of fish meal in aquafeeds, generated fruitful discussions.
Next Diversify Species Workshops were presented to the audience, who was very interested to attend the Seminars related to greater amberjack, meagre and grey mullet. We ended the workshop with a degustation in situ, of a delicious canned meagre paté prepared by IRTA (new fish products developed within the DIVERSIFY project). Smoked and canned sturgeon provided by API members were also tasted in this occasion.
You can have access to the presentations by cliking on their title. For any further information please contact the Dissemination leader [email protected].
Updated results of the Project DIVERSIFY. Rocío Robles. Dissemination leader DIVERSIFY. CTAQUA. Spain
Aquaculture production in Italy. Andrea Fabris, API Director, Italy
Traceability, labelling and certification of aquatic products. Javier Ojeda, APROMAR, Spain
Current Opportunities and Challenges for Consumer Acceptance of Aquaculture Products. Marija Banovic, MAPP Centre, Aarhus University, Denmark.
What do Italians think about aquaculture fish and the products made from it?. Luis Guerrero, IRTA, Monells, Spain.
Competition, trends and critical success factors for new aquaculture species. Gemma Tacken (Stichting Wageningen Research, Wageningen, The Netherlands).
Next Diversify Species Workshops were presented to the audience, who was very interested to attend the Seminars related to greater amberjack, meagre and grey mullet. We ended the workshop with a degustation in situ, of a delicious canned meagre paté prepared by IRTA (new fish products developed within the DIVERSIFY project). Smoked and canned sturgeon provided by API members were also tasted in this occasion.
You can have access to the presentations by cliking on their title. For any further information please contact the Dissemination leader [email protected].
Updated results of the Project DIVERSIFY. Rocío Robles. Dissemination leader DIVERSIFY. CTAQUA. Spain
Aquaculture production in Italy. Andrea Fabris, API Director, Italy
Traceability, labelling and certification of aquatic products. Javier Ojeda, APROMAR, Spain
Current Opportunities and Challenges for Consumer Acceptance of Aquaculture Products. Marija Banovic, MAPP Centre, Aarhus University, Denmark.
What do Italians think about aquaculture fish and the products made from it?. Luis Guerrero, IRTA, Monells, Spain.
Competition, trends and critical success factors for new aquaculture species. Gemma Tacken (Stichting Wageningen Research, Wageningen, The Netherlands).
SECOND PROMOTIONAL WORKSHOP OF DIVERISFY ORGANIZED IN EL PUERTO DE SANTA MARIA- CÁDIZ (SPAIN)Thursday, 28th of September, it was organized at the factilities of CTAQUA, the 2nd Promotional Workshop of the project DIVERSIFY. Fish producer, processors, retailers and administration representatives were part of the audience. The event started with an update of the project achiviements in all the research areas, presented by the Dissemination leader. Five more presentations provided the background for the following debate on how to improve the image of aquaculture products and the consumer attitude towards them. Sanitary regulatory issues related to the fisheries and aquaculture products were also discussed. The final part of the Workshop consisted in a degustation in situ, of two new fish products developed within the DIVERSIFY project: grey mullet filet preserved in olive oil (prepared by CTAQUA) and pikeperch paté (prepared by IRTA).
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You can have access to the presentations by cliking on their title. Speakers can be contacted directly in the email address included in the their presentations:
DIVERSIFY PROJECT: Results update. Rocio Robles. Dissemination leader. CTAQUA. Spain
Traceability, labelling and certification of fish products. Spanish consumer market choices. Javier Ojeda,APROMAR. Spain
Setup of virtual store test. Maren Vos,TU/e Eindhoven. The Netherlands
BLUE REVOLUTION: Uncovering solutions that drive commercially viable aquaculture products for European market. Marija Banovic, MAPP. Aarhus University. Denmark
Cross-cultural consumer perception of new fish products. Luis Guerrero, IRTA, Spain.
Sanitary control in primary production and post-production. Ulises Ameyugo Catalán, Regional Food Safety and Health. Spain
DIVERSIFY PROJECT: Results update. Rocio Robles. Dissemination leader. CTAQUA. Spain
Traceability, labelling and certification of fish products. Spanish consumer market choices. Javier Ojeda,APROMAR. Spain
Setup of virtual store test. Maren Vos,TU/e Eindhoven. The Netherlands
BLUE REVOLUTION: Uncovering solutions that drive commercially viable aquaculture products for European market. Marija Banovic, MAPP. Aarhus University. Denmark
Cross-cultural consumer perception of new fish products. Luis Guerrero, IRTA, Spain.
Sanitary control in primary production and post-production. Ulises Ameyugo Catalán, Regional Food Safety and Health. Spain
FIRST PROMOTIONAL WORKSHOP OF DIVERSIFY CELEBRATED IN BREMEN (GERMANY)

The past 24th of May, it was held in the Business Lounge (Hall 7, 1st floor), Theodor-Heuss-Strasse in Bremen (Germany) the 1st. Promotional Workshop of the project DIVERSIFY. The objective of the workshop was to promote the DIVERSIFY activities mainly in the Socioeconomic Research Area and with focus on specific audience, such as fish processors (very important sector in Germany), retailers, consumers organizations etc. Thanks to our local DIVERSIFY partner, Matthias Keller from BVFi, relevant speakers from professional associations and consumer’s organizations were invited to the workshop.
A morning session with six presentations provided a perfect ground for an intense and constructive debate on marketing, commercialization and consumer related issues concerning seafood products. The final part of the Workshop consisted in a degustation in situ, of two new fish products developed within the DIVERSIFY project: grey mullet filet preserved in olive oil (prepared by CTAQUA) and pikeperch paté (prepared by IRTA).
You can have access to the presentations by cliking on their title:
* Presentation of the project DIVERSIFY.
Rocio Robles, Dissemination leader. Technical Director, CTAQUA, Spain.
* The German fish market in figures: Update on valuable data.
Matthias Keller, Managing Director of BVFi, Germany.
* German markets: consumer attitude to new fish products.
Jürgen Pauly, Category Manager Fresh, Globus SB-Warenhaus, Germany.
* Aquaculture products for the long run: Consumer-driven product idea development from Diversify.
Marija Banovic, MAPP Centre, Department of Management, Aarhus University, Denmark.
* Traceability, labelling and certification of fish products.
Javier Ojeda, APROMAR, Spain.
* Cross-cultural consumer perception of new fish products.
Luis Guerrero, IRTA, Monells, Spain.